{"id":5160,"date":"2025-08-01T10:46:07","date_gmt":"2025-08-01T13:46:07","guid":{"rendered":"https:\/\/www.novosertao.org.br\/?p=5160"},"modified":"2025-08-13T09:42:48","modified_gmt":"2025-08-13T12:42:48","slug":"inclusao-digital-no-sertao","status":"publish","type":"post","link":"https:\/\/www.novosertao.org.br\/en\/noticias\/inclusao-digital-no-sertao\/","title":{"rendered":"Digital inclusion in the Sert\u00e3o transforms youth in Bet\u00e2nia"},"content":{"rendered":"<p>In the Northeastern Sert\u00e3o, a quiet revolution is underway. Through technology, new opportunities are being created, especially among the young people of Bet\u00e2nia do Piau\u00ed. Digital inclusion in the Sert\u00e3o, driven by educational projects, has promoted access to knowledge, the internet, and the digital job market.<\/p>\n\n\n\n<p>This transformation has been driven by the support of the Novo Sert\u00e3o Institute, whose initiatives combine education and technology to foster local development. As a result, new perspectives are being generated in previously disconnected communities, creating real pathways for the future.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030-1024x768.jpg\" alt=\"inclus\u00e3o digital no Sert\u00e3o\" class=\"wp-image-5161\" srcset=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030-1024x768.jpg 1024w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030-300x225.jpg 300w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030-768x576.jpg 768w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030-16x12.jpg 16w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">All Connected: A Step Towards Inclusion<\/h3>\n\n\n\n<p>With the collaboration of Viasat Brasil, a global leader in satellite internet, rural communities now have access to quality connectivity. Thus, the project <em>Todos Conectados<\/em> was structured with the aim of offering decent access to the internet and digital education to young people in the countryside.<\/p>\n\n\n\n<p>Over 80 hours of training, practical and contextualized content allowed participants to learn everything from the basics of technological tools to their application in daily life and professional settings. As a result, the project directly benefited 50 people, with its first class completed by 30 students in the village of Cajueiro, Bet\u00e2nia do Piau\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Inova Sert\u00e3o: professionalization in Digital Marketing<\/h3>\n\n\n\n<p>In 2024, the Novo Sert\u00e3o Institute began a new phase with the launch of <em>Inova Sert\u00e3o<\/em>, a professional training course in Digital Marketing and Communication. Over the course of six months, participants experienced more than 800 hours of theoretical and practical classes with experts in the field.<\/p>\n\n\n\n<p>From this learning experience, students mastered everything from social media strategies to content creation and graphic design techniques. Furthermore, the entire course emphasized local realities and <strong>focus<\/strong>in generating income with accessible tools \u2014 like your own cell phone.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"The course has opened my eyes to technology and shown me a world of possibilities I'd only heard about before. Even though I live in a small town without large companies, the course will provide the opportunity to work even with cell phones.\"<br>\u2014 <em>Estefani Carvalho, student at Inova Sert\u00e3o<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"2066\" height=\"1377\" src=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited.jpg\" alt=\"\" class=\"wp-image-5164\" srcset=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited.jpg 2066w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited-300x200.jpg 300w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited-1024x683.jpg 1024w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited-768x512.jpg 768w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited-1536x1024.jpg 1536w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited-2048x1365.jpg 2048w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0034-edited-18x12.jpg 18w\" sizes=\"(max-width: 2066px) 100vw, 2066px\" \/><\/figure>\n<\/blockquote>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Results that inspire<\/h3>\n\n\n\n<p>The graduation of 14 young people through the Inova Sert\u00e3o project symbolized more than just the completion of a course: it represented the beginning of a new generation of digital protagonists. As a result, these young people began to see opportunities where there had previously been limitations.<\/p>\n\n\n\n<p>The support of organizations such as Shopee, Instituto Localiza, and Viasat reinforces that when education and technology work together, the results are concrete and lasting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Education that generates impact<\/h3>\n\n\n\n<p>All of this work aligns with the UN's Sustainable Development Goal 4 (SDG 4), which addresses access to quality education. Furthermore, digital inclusion is proving to be a powerful tool for reducing social inequalities and promoting sustainable development in the semiarid Northeast region.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-1024x768.jpg\" alt=\"alunos do curso Inova Sert\u00e3o, Marketing e Tecnologia \" class=\"wp-image-5165\" srcset=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-1024x768.jpg 1024w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-300x225.jpg 300w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-768x576.jpg 768w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-1536x1152.jpg 1536w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-2048x1536.jpg 2048w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG_0306-16x12.jpg 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">A more connected and fair Sert\u00e3o<\/h3>\n\n\n\n<p>Promoting digital inclusion in the Sert\u00e3o region also promotes social justice. Besides providing access to knowledge, it contributes to income generation, strengthening young people's self-esteem, and building more resilient communities.<\/p>\n\n\n\n<p>Therefore, we are just at the beginning of a journey that is already bearing fruit. With each new entry, each new course, more doors open. And the Sert\u00e3o, in turn, is becoming synonymous with innovation, hope, and the future.<\/p>\n\n\n\n<p>If you believe in this purpose, share this story. Sert\u00e3o is online, and ready to transform Brazil from the inside out.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Together for a Transformed Sert\u00e3o!<\/h2>\n\n\n<div class=\"wp-block-site-logo\"><a href=\"https:\/\/www.novosertao.org.br\/en\/\" class=\"custom-logo-link\" rel=\"home\"><img loading=\"lazy\" decoding=\"async\" width=\"180\" height=\"63\" src=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2022\/04\/logo-header.png\" class=\"custom-logo\" alt=\"Novo Sert\u00e3o\" srcset=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2022\/04\/logo-header.png 242w, https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2022\/04\/logo-header-18x6.png 18w\" sizes=\"(max-width: 180px) 100vw, 180px\" \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>No Sert\u00e3o nordestino, uma revolu\u00e7\u00e3o silenciosa est\u00e1 em curso. Por meio da tecnologia, novas oportunidades v\u00eam sendo constru\u00eddas, especialmente entre os jovens de Bet\u00e2nia do Piau\u00ed. A inclus\u00e3o digital no Sert\u00e3o, impulsionada por projetos educacionais, tem promovido acesso ao conhecimento, \u00e0 internet e ao mercado de trabalho digital. Essa transforma\u00e7\u00e3o tem sido conduzida com apoio&hellip; <a class=\"continue\" href=\"https:\/\/www.novosertao.org.br\/en\/noticias\/inclusao-digital-no-sertao\/\">Continue lendo<span> Digital inclusion in the Sert\u00e3o transforms youth in Bet\u00e2nia<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":5161,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,36],"tags":[],"class_list":["post-5160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inova-sertao","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inclus\u00e3o digital no Sert\u00e3o transforma juventude em Bet\u00e2nia<\/title>\n<meta name=\"description\" content=\"A inclus\u00e3o digital no Sert\u00e3o est\u00e1 gerando oportunidades para jovens de Bet\u00e2nia do Piau\u00ed, com cursos de tecnologia e acesso \u00e0 internet...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.novosertao.org.br\/en\/noticias\/inclusao-digital-no-sertao\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Inclus\u00e3o digital no Sert\u00e3o transforma juventude em Bet\u00e2nia\" \/>\n<meta name=\"twitter:description\" content=\"A inclus\u00e3o digital no Sert\u00e3o est\u00e1 gerando oportunidades para jovens de Bet\u00e2nia do Piau\u00ed, com cursos de tecnologia e acesso \u00e0 internet...\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.novosertao.org.br\/wp-content\/uploads\/2025\/08\/IMG-20250205-WA0030.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"novosertao\" \/>\n\t<meta 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